AIVisCity Weekly #9: A Powerful Prompt to Audit Your AI Visibility
- Mayor of AIVisCity
- May 6
- 5 min read
Welcome to the new issue of AIVisCity Weekly — a weekly briefing for those who want to understand how AI tools are changing the way customers discover businesses online.
In this week’s issue:
What’s Happening in AI Search — Google brings more forum perspectives into AI answers and AI bots become a bigger part of business discovery.
Weekly Insight — a practical and powerful prompt you can use to test whether AI assistants understand your business clearly enough to describe it to a potential customer.
Try This Yourself — reuse the prompt from this issue with your own business and turn the answer into one practical improvement.
Worth Reading — two deeper reads on brand visibility and why ChatGPT chooses one cited source over another.
AIVisCity Answers — Should I Write FAQ Pages for the Questions My Customers Ask AI Tools?
News from AIVisCity — our new Kindle guide, Will AI Recommend Your Business?, is now available on Amazon.
🔍 What’s Happening in AI Search
Google is bringing more real-world discussion into AI search
The Verge reports that Google is updating AI Mode and AI Overviews to include more perspectives from Reddit, forums, and social platforms. For small businesses, customer conversations may surface inside AI search. Practical implication: pay attention to reviews, forums, and community mentions.
AI bots are becoming part of the customer journey
TechRadar highlights how AI bots are interacting with websites to collect product descriptions, pricing, and availability data. The same logic applies to service businesses. Practical implication: keep your key facts clear, current, and easy to access. If bots cannot understand your offer, they are less likely to help customers find it.
🔮 Weekly Insight: A Powerful Prompt to Audit Your AI Visibility
As mentioned in Issue 5's Weekly Insights, you may not need advanced tools to start managing your business' AI Visibility. This week we show you how to use a simple but powerful AI prompt as a quick diagnostic tool.
The core idea is simple: just ask an AI assistant what's its understand of your business based on public information (e.g. your website)
Below is the exact prompt we used - and we used it on our own: AIVisCity.
"I want you to help me assess how clearly my business is currently understood overall.
Business name: AIVisCity
Website: https://aiviscity.co.uk
Please answer these questions based on what you know and can infer from publicly available information:
1. How would you describe this business in 2–4 sentences?
2. What seems clear and specific about the business overall?
3. What seems vague, missing, uncertain, or potentially confusing?
4. How confident do you think an AI assistant would be in describing this business accurately to a potential customer?
Please keep your answer practical and factual. Do not invent claims or details that are not reasonably supported."
We tested this prompt with Perplexity AI. It crawled our website and produced a very comprehensive answer which was too long to be included in full here. Below we summarise the main strengths and concerns from it:
Key Strengths:
The assistant understood that AIVisCity helps small businesses with AI visibility and Answer Engine Optimisation.
It recognised the audience as small business owners, freelancers, micro-brands, and local service providers.
It picked up the practical tone of the project, including AIVisCity Weekly, AIVisCity Answers, and guide-based education.
It was highly confident in describing AIVisCity at a general level.
Those are encouraging because AI understands AIVisCity correctly as we intend to build. Yet, it also raised the following concerns:
The long-term business model was less obvious.
The boundary between self-serve guidance and any light-touch support was not completely clear.
It was not obvious what someone does after reading, subscribing, or buying a guide.
Practical outcomes could be clearer, especially before-and-after examples showing how the work changes what AI assistants say.
The concerns are not overly significant but it shows that we are not doing a good job in explaining what AIVisCity practically do and offer. It means that AI will not be able to confidently recommend us in relevant situation or user queries.
That is the real value of the audit. It does not just say “visible” or “not visible.” It shows which parts of the business story are easy for AI to repeat, and which parts are still abstract.
For a business owner, the output should become a short action list. Keep the strengths as wording to reinforce. Turn the concerns into fixes: add clearer use-cases, explain what help is available, show before-and-after AI answers, and make outcomes easier to understand.
💻 Try This Yourself
Do the same audit to your business
Open ChatGPT, Gemini, Claude, or Perplexity and reuse the prompt in the Weekly Insight above.
Replace `AIVisCity` with your own business name and replace `https://aiviscity.co.uk` with your own website. Keep the rest of the prompt the same, because the questions are designed to reveal both clarity and uncertainty.
Then choose one concern from the answer and fix one public signal: your homepage intro, About page, service description, FAQ, or Google Business Profile. Do not try to fix everything at once. One clearer sentence is a real improvement.
📕 Worth Reading
If you're curious to look deeper into how AI search is changing the internet, these articles are worth a look.
Brand visibility now includes AI answers, reviews, and community signals
Semrush explains brand visibility as presence across traditional search, AI answers, and community platforms. Small business lesson: reviews, third-party mentions, and consistent descriptions help AI decide whether your business is credible.
ChatGPT does not cite every source it retrieves
Ahrefs analysed 1.4 million prompts and found that ChatGPT retrieves many URLs but cites only around half. Practical takeaway: being found is not enough. Titles, relevance, and question alignment affect whether your content reaches the final answer.
✅ AIVisCity Answers
Q: Should I Write FAQ Pages for the Questions My Customers Ask AI Tools?
A: Yes, FAQ pages help to answer real customer questions clearly and specifically. They give AI tools direct wording about your services, locations, process, prices, and suitability, which can make your business easier to match with relevant questions.
Want a more detailed explanation? Check out here.
🌇 News from AIVisCity
We have just released a new short Kindle guide: Will AI Recommend Your Business?
It is written for small business owners, solo entrepreneurs, and practical founders who want a quick introduction to AI visibility without technical jargon. The guide walks readers through seven short missions, including testing AI recommendations in their industry, checking how AI describes their business, reviewing the sources behind those descriptions, and fixing one issue that may help AI understand the business more clearly.
It is available on Amazon Kindle and included in Kindle Unlimited.
Read it here: https://www.amazon.co.uk/dp/B0GX3GNZGR
👋 Until Next Week
How are you seeing AI affect the way people search for businesses in your industry?
If you have noticed changes — or if you tried the quick check in this issue — we’d love to hear your observations. Feel free to share them in the comments.
See you in the next issue of AIVisCity Weekly
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